Site Goals & objectives questionaire

Webflex Digital Marketing may be experts at what we do, but we need your expertise in your business.
Please help by providing all the information needed to make the best decisions to get a website that converts and helps with goals as well as fit into the rest of your business and marketing system.

Business Name:

sales making &

Completed By:

What is your #1 primary goal for your website? This is the goal that if no other goal was achieved, you would be happy.

More leads / inquiries, more appointments booked, more phone calls, more product sales, less time spent on customer service*, more engagement (sharing, increasing subscribers, downloads, views, etc.)*, more site traffic* — *please explain above why you want this. What will it do for you? For example: I want my team to spend less time on customer service so that __________.

What is your secondary site goal? (optional)

What requirements do you have for your site (even if it is not relevant to or does not contribute to your primary goal)?

Who from the business will be involved in making decisions about the website?

Please provide name, contact info and the best time to reach them.

Specify items important for Lead Generation & Revenue:

USE THE SLIDER SECTION BELOW TO RATE SPECIFIC ITEMS FOR LEAD GENERATION & REVENUE.

To encourage prospects to request info:

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Lead Generation & Revenue

To gather contact info (email / phone):

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Lead Generation & Revenue

For product sales (physical):

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Lead Generation & Revenue

For product sales (digital):

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Lead Generation & Revenue

To sell ad space:

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Lead Generation & Revenue

Specify items important for Customer Service:

USE THE SLIDER SECTION BELOW TO RATE SPECIFIC ITEMS FOR CUSTOMER SERVICE.

To improve customer service

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

To expedite response times

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

To reduce customer support workload

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

To provide more helpful info online

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

To answer frequently asked questions

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

To generate more positive reviews

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Customer Service

Specify items important for Communications

USE THE SLIDER SECTION BELOW TO RATE SPECIFIC ITEMS FOR COMMUNICATIONS.

To improve team communications

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Communications

To improve communication with leads

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Communications

To improve communication with customers

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Communications

To share events & happenings

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Communications

To partner with others

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Communications

Specify items important for Promotions:

USE THE SLIDER SECTION BELOW TO RATE SPECIFIC ITEMS FOR PROMOTIONS.

To promote special offers to new customers

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Promotions

To promote special offers to existing customers

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Promotions

Send email newsletters to customers

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Promotions

To send post-sale emails to customers

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Promotions

To offer holiday promotions

Selected Value: 1

1 = No or Irrelevant 2 = Nice but Not Necessary 3 = Average 4 = Important 5 = Very Important — Category: Promotions

The Competition — Top Competitor #1

Competitor # 1 – Who are they and what is their website address. Detail why they are competition and how or what you compete on.

The Competition — Top Competitor #2

Competitor # 2 – Who are they and what is their website address. Detail why they are competition and how or what you compete on.

The Competition — Top Competitor #3

Competitor # 3 – Who are they and what is their website address. Detail why they are competition and how or what you compete on.

Additional Notes about website goals & objectives:

An email confirmation will be sent within 48 business hours.

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